It was a classic show of jewellery at the Under Bridge Event Centre-East Legon, Accra where Enzee Group Limited assembled world-class industry players to display talent and creativity.
It was the 2022 edition of Jewellery Art Show.
The night saw staunch jewellers and bead designers such as Woya Africa, Aphia Sakye, Sun Trade Beads, Selina beb, Purple Trendz, and Wendy L’artisane with the iconic Sherifa Gunu performing to her peak to keep the audience salivating till mummy called.
The exhibitors granted an exclusive interview with Accra and London-based Rainbow Radio International.
They centered on numerous opportunities in the said industry as Ghana and for that matter, Africa long to sustain its heritage.
The organizers said bead and jewellery in general and their use depicts one’s origin.
What’s more, they communicate culture in volumes.
Economic benefits
The exhibitors who also train young people to ensure the evergreen industry points out that the trade has since ages had a touch to many lifestyle and promise to do even more.
Sherifa Gunu said a lot more need done to pass on the rich cultures of our land to the next generation. That way, history will forever maintain a good record of the ancestors. This generation has the mandate to make our belongings attractive such that the next one would thirst for preserving the same, she said.
Rainbow Radio did anything possible to engage her manageress, Bernice Rashida Abdul(Kasina Baby).
She notes Sherifa has been a humble lady who will learn at any available opportunity. And she does that with humility so every teacher character loves to engage her. As the manageress, Kasina Baby handles legendary Sherifa with pride.
Executive producer and creator of the Jewellery Art Show who made all that beauty come to life, Herman Ofori-Macmillan sharing his impression revealed that COVID-19 has had a toll on the event since they planned the 2nd edition to take place some two years ago after the first one in 2015. All the same, the expected result was reached.
Mr. Ofori-Macmillan revealed the show is slated to happen every March in line with the Heritage Month celebrations. With him, the Jewellery Art Show is aimed at getting the entire worldwide to come home to Ghana for its rich culture and beauty. What’s more, it poses to preserve heritage through creativity so a lot more need done to improve upon it.
By: Daniel Asuku/Rainbowradioonline.com/Ghana